When Dabangg was released, it made it big on the silver screen. Salman Khan reached new heights of fame. It was a blockbuster and had robed Salman in a new bracket with churning 140 crores just from India alone. It found itself in the second rank after ‘3 Idiots’ that earned 200 crores and stayed on to be the top grosser of the Indian Hindi film industry.
If makers of Ready are to be believed, ‘Ready’ is going to be bigger than Salman starrer Dabangg and it may go next level of fame and recognition in profit making. A reliable trade source from the industry reveal, “READY would be seeing a massive release for itself. Leaving aside the fact that crores have been kept aside for the promotion and marketing of the film, there is also an excessive print demand already due to which it would be arriving at an unheard number of screens. “DABANGG itself was so huge that it had been released at 1404 cinemas. Needless to say, this number would be left behind by READY with a huge margin.”
Bhushan Kumar, when contacted, didn’t deny making it large on screen through massive plans put together for Ready. He says, “Yes, we will be going bigger than DABANGG for sure. READY will be arriving at far greater print count and we definitely have an advantage of solo release as well an open slate ahead in the month of June.”
But the producer refuses to do anything extraordinary for the promotion of the film. “It is a trend to have the release of a big film to be huger than the last one. It is an automatic cycle and it would be improper on my part to say that meri release toh sabse badi hai. READY is bigger than DABANGG but then I am sure Salman’s BODYGUARD will be bigger than READY,” he says.
Well, Sallu mia the audience is eagerly waiting for your next hit like the previous ones.